The Cash Back App Blog

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Driving Sales To Motivated Customers Ready To Buy Now

  • 09 October 2017

‘Mr Grumpy’ turns in to ‘Mr Happy’…

I just got off the phone to a potential client, you know the type, assertive, in a hurry, not interested in listening to any details…

‘Don’t give me some BS Sales Pitch sonny, just get straight to the point, I don’t want the fluff just the facts.’

Well for someone that naturally waffles on a bit, he really put me on the spot. So I was brief to the point and matter of fact.
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Discounting: Use It Strategically To Drive Profits And Cashflow

  • 03 October 2017
We are all familiar with the old saying ‘Live by the Sword, Die by the Sword’.

Well the same could be said for Discounting in your business? Like most things in life & business there is always another side to every point of view.

No-one disputes that if you make your business survival about across the board discounting and high volume selling, then you are killing your margin, you need to massively increase your sales to maintain your net profit.
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Enquiries and Quotes: Turning every one of them in to recurring cashflow

  • 17 September 2017
One of our team recently sat down with a new client who runs a small carpet cleaning business. This is a competitive industry with price cutting being the primary way the industry drives sales in a rush to the bottom approach to business.

With so many enquiries passing through her business, not converting in to sales, we started to brainstorm how to convert more of those enquiries in to future income.
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Market Testing: Know Your Numbers - Test – Refine – Implement

  • 08 September 2017
Pretty sure it was Einstein quoted as saying

“The definition of insanity is; doing the same things
over and over again and expecting Different results.”

Or something to that effect…

Based on this principle;

It is unreasonable to expect to be able to solve current problems, with the same thinking that created the problem in the first place. Makes sense right.
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Mobile Technology is Changing Everything: Embrace it or go Out of Business

  • 24 August 2017
Harsh, no not at all…

Business is changing and as a business owner you need to identify trends in your industry, your client’s habits and your community very early, adapt and grow.

The alternative is to not see change coming, adapt slowly (if at all) and risk your business going the way of the dinosaur…
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I’m Too Busy to (Enter Whatever You Are Putting Off)?

  • 18 August 2017
I just a phone conversation with a business colleague, and it was pretty typical of so many conversations. It is a pattern that repeats…
You know the one… actually you probably have a
list of those things that drive you to distraction,
keep you busy and frustrated, yet you
never get around to fixing the source of the problem.
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Getting Results Is About Consistency

  • 15 August 2017
"Across professions, consistency is a direct product of work ethic." - Harah Bhogle

It is amazing how simply doing something, anything, leads to results. 

Deliberate action is the answer to momentum. Consistent action is the Secret to your success.

It never ceases to surprise me how the things I keep putting off, always s seem so simple after having done them, that I wonder why I kept avoiding doing the thing in the first place.
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Creating B2B Referral Networks

  • 08 August 2017
What if you could get complimentary businesses to refer customers like crazy to your business?

How would you like to see a constant flow of pre-qualified leads, ready to buy, and motivated to buy from you?

This is exactly what you can achieve using a little strategic networking. And with the power of technology it is becoming far more profitable for you to build strategic alliances.
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